Acknowledgment:
Orders acknowledged via e-mail when a complete e-mail address is provided on your purchase order. Notify customer service immediately of any discrepancies. Any changes to the acknowledgments after receipt may require additional charges and lead-time.
Changes & Cancellations:
All orders are considered firm. Cancellations must be made in writing. Customer will be required to pay for all work completed at the time of the change or cancellation. $65.00 (15000) minimum.
Copy Changes:
Available unless otherwise specified. See appropriate product page. Copy Change Charge - Spot or Process Color (19910) $25.00 . Copy Change Charge - Magnetic Signs (19915) $65.00 .
Copy Layout:
Factory is not responsible for misinterpretation of handwritten orders, photocopies or scans - please type. Unless otherwise instructed, Factory reserves the right to rearrange copy or change specified type styles or type sizes for best appearance and/or to meet Factory printing specifications. Factory will follow your layout as closely as possible.
Factory reserves the right to refuse any order. Factory assumes no liability for trademark or copyright infringement. Copy may not be perfectly centered or registered on each product. This applies to all products.
Distributor Self-Promotion:
Most products are available at a special price for self-promotion. Contact Factory for more information.
Faxed/E-mailed Orders:
We accept faxed/e-mailed orders and consider them original/firm orders. We will not be responsible for orders not received. You must confirm receipt of your order.
Imprint Colors:
Approximate PMS* coated numbers shown for each of our applicable stock colors. Color variations may occur due to inks and raw materials; some color matches are not possible.
Exact PMS* coated color matches not available on process color or next day zoom service products. Lamination may slightly alter colors.
Colors shown are approximate; please contact Factory for actual color samples. All orders should specify color name(s) and number(s).
- 14 ”Pick” Stock Colors - Choose up to 4 of the 14 stock imprint colors at no additional charge on applicable products. (See appropriate catalog pages to determine if ”Pick” options apply).
- Additional Stock Colors - Approximate additional stock imprint colors are also available and normally require additional charges. See appropriate catalog pages.
- Factory Color Mixes - Add $42.00 (19022) per color plus an additional per color charge. Factory can approximate most colors; however, a Factory Color Mix charge does not guarantee an exact match. Contact Factory for quote if exact match needed. Not available on fluorescent or metallic colors.
- Fluorescent and Metallic Colors – Not available on outdoor products, next day zoom service products, process color products, tech accessories or daily living products.
In-Hands Date:
If an actual ”In-Hands” date is noted on the purchase order without specified shipping instructions, we reserve the right to ship via overnight air service to meet the date.
Less Than Minimum:
Not Available.
Outdoor Products:
Pick 2™ Magnetic Signs, Auto Ribbons™, Magnetic Signs or any outdoor products are guaranteed for a period of three (3) months against defects in material and/or workmanship. There is no warranty expressed or implied against loss of signs or damage to vehicle surface, as Factory has no control over how signs are cared for, altered, stored, and/or used, or the surface to which the signs are applied.
Not all magnetic products are intended for outdoor use. We recommend 30 mil. magnetic material of at least 24 sq. inches or larger for vehicle usage. See appropriate catalog pages for more information.
Magnetic Signs will be warranted when the care statement, which is automatically printed on the product, is present and reads: Magnetic Signs - Apply to flat metal surface, remove weekly for cleaning. Made in USA.
Overrun/Underrun:
5% allowance applies to all products. Customer is billed for quantity shipped within these allowances. For exact quantities, add 10% (110EQ) to total cost.
Packaging:
Special Packaging available upon request. Special Packaging Per Box (19995) - $5.00 minimum. Individual Polybagging (up to 24 sq. inches) (19251) - $.10 /piece. Individual Polybagging (from 24.1 to 30 sq. inches) (19253) - $.15 /piece.
Personalization:
Available on select products. See Personalization product page.
Product Availability and Inventory:
Please contact the Factory concerning any items not shown for availability. Factory accepts no liability for inability to ship an order due to stock shortages. Please check inventory with Factory before placing large orders.
Pick 14 Colors

Production Time:
See appropriate catalog pages. Production time begins after: 1) We have received usable artwork. 2) All the order details have been specified or confirmed clearly (i.e., color(s), quantity, etc.). 3) Credit has been established, extended or payment has been received. 4) Ship date is specified and is within an acceptable lead-time. 5) Your proof has been approved. Weekends, holidays and plant shutdowns will extend schedule. We will not be responsible for missed ship dates if the above criteria have not been met. Factory will not be liable for missed event dates. When the customer does not adhere to production schedules, final shipment date(s) will be extended. No liability or penalty shall be incurred for delays beyond our reasonable control (i.e., acts of GOD, acts of war, riots, acts of terrorism, civil disorder, earthquake, fire, flood, government emergency, government actions, labor actions, accidents, energy failure, equipment breakdown or delays of suppliers or carriers, etc.).
Proof Options:
- E-Mail or Online Proof – Magna-Tel sends a digital proof on every order as a standard service to our distributors. Production time begins after this proof is approved. First proof is free; $8.00 (19ECP or 19997) for each subsequent e-mail/online proof and art charges will apply. To be used for checking type, artwork and color location or placement as imprint colors will NOT match the finished product. Please allow 2 to 3 working days. Please contact Factory to be set-up to receive online proofs.
- Faxed Proof– $10.00 (19FX1) each, to be used for checking type and artwork only, if illegible please call for a mailed version. Please allow 2 to 3 working days.
- Production Samples– Available on most products. For pricing, please refer to the Additional Charges Schedule on page 103 or call for a quote. Required on magnetic screen-printed orders over $3,000 X and magnetic process color orders over $1,000 X. These will be provided uncut, free of charge and shipped via overnight service. Please allow 2 to 4 working days on all Production Samples. Production Samples are produced under optimum printing conditions and actual product may vary slightly. Production time after a Production Sample will begin upon receipt of your written approval "as is". All are sent via overnight shipping unless otherwise specified and shipping charges will be invoiced. Any Distributor changes to Production Sample requests will be invoiced at $75.00 per hour (19SQA). Production Samples requiring Factory color mixes will require a charge of $42.00 (19022) per color (fluorescent and metallic colors are not available on process color or on outdoor products), in addition to other applicable charges such as art. When Factory manufactures your order per the approved Production Sample, we will not be held liable and discounts will not be given.
Product Variation:
Due to measures beyond our control, color variation among products, photo illustrations and actual products may exist. Factory reserves the right, without prior notice, to make changes to appearance and color availability of any product. Changes made will not affect the quality of product.
Prorating:
All orders for quantities between those listed are charged at the lower unit price.
Quotes:
Upon receipt of an order, should it be evident that the conditions of the order vary in any way from that which was originally described and/ or quoted, the original quotation will be voided and a new quotation will be issued.
Repeat Orders:
Please identify repeat orders on your purchase order and provide the Factory with a previous purchase order number, Factory order number, date, and an invoice number. Include a photocopy of the previous art/product for verification. Art is retained on file by the Factory for two (2) years. Factory will not be responsible for duplication of order(s) if not clearly marked on the purchase order.
Repeat orders are not guaranteed to be exact due to possible technological updates in art and changes in the manufacturing process. Factory will not be responsible for ensuring that repeat orders match previous order if you do not specify that the order is a repeat and provide Factory order number or previous purchase order number that is no older than two (2) years.
Returns & Limited Liability
Please notify Factory prior to returning merchandise. Adjustments will not be authorized after 30 days. Factory’s maximum liability is limited to a refund or replacement of the merchandise (at Factory’s discretion). Note: Surface imprinting durability cannot be guaranteed and is not permanent. Disclaimer of Liability: Factory disclaims any and all warranties whether expressed or implied, including, but not limited to, any implied warranties of merchantability or fitness for a particular purpose or non-infringement. In no event shall the Factory be liable for any incidental, indirect, special, punitive or consequential damages of any kind, including, but not limited to, lost revenue or profits regardless of the form of action whether in contract, tort (including negligence), or otherwise, even if the Factory has been advised of the possibility of such damages.
In no event shall the maximum liability of the Factory exceed the product price.
Rights To Promotion:
Unless indicated on purchase order at time of order and in writing, Magna-Tel reserves the right to use any items produced in displays, advertisements, catalogs, brochures and other promotional uses.
Rush Service:
Next Day Zoom Service is available on over 500 magnetic shapes, see appropriate product page for pricing. Next Day Zoom Service must be specified on your purchase order to receive this expedited service. A complete production-ready order, artwork and all approvals (i.e. art, credit, questions, proof approvals, etc.) must be received by 12:00 p.m. CST the day prior to your requested ship date in order to ship the next business day. See production time on appropriate product for further details. Contact Factory for rush availability on other products and Rush Charge (19905).
Sample Policy:
All random imprinted flat flexible magnets, inPODnito™ - Techno-Skinz™ and DL1250 samples are free. All other random imprinted samples will be billed at EQP. Please provide a Fed Ex or UPS account number when requesting samples. All samples are non-returnable and nonrefundable.
Set-Up Charges:
No set-up charges on flat flexible magnetic items, corrugated fans and signs, inPODnito™ - Techno-Skinz™ items, or DL1250. All other items have a set-up charge of $60.00 (21700) per color, per location. Exact repeat set-up charges $25.00 (21701) per color, per location.
Stock Graphics
Stock graphics are not preprinted. Colors used in stock graphics do count as part of your imprint color selection.
Type Of Printing:
Factory reserves the right to use the appropriate printing process (screen, digital or pad print) on certain products to best meet the order needs of quality and delivery. If a specific printing method is preferred, please indicate this on your purchase order. The Factory will honor this request if possible.
Virtual Online Proofs:
Free and available on most products Click on the Virtual Sample Tab under distributor tools on each product page page.
Website and Catalog Omissions/Errors:
All prices in this catalog and on our website are subject to change without notice. Typographic and stenographic errors are subject to correction. Conditions not specifically stated herein shall be governed by established trade customs. Terms inconsistent with those stated herein which may appear on Purchaser’s
formal order will not be binding on the Seller.
Artwork Guidelines - Featuring Sm@rt Codes!
The Magna-Tel® Line supports the Sm@rt Codes Program to improve artwork readiness. We accept and encourage artwork prepared to meet these standards. For more information on Sm@rt Codes, please visit www.smart-artwork.org.
General Guidelines
- Minimum Type Size: 6 pt. - Avoid using fine serif fonts.
- Minimum Line Thickness: .5 pt., 1.5 pt. on reverse copy or art.
- Where imprint colors meet, a minimum of 1 pt. of overlap is required.
- Borders/Margins/Bleeds: A 1/8” margin is required from the edge of the item on most products. Magnetic Signs, Corrugated Fans and Corrugated Signs require a minimum of 1/4” margin. Bleeds also require a 1/8” margin past the die cut edge of the product.
Spot Color Printing Specifications:
- We REQUIRE electronic artwork to be supplied on disk or e-mail to meet Factory specifications unless otherwise specified on product page.
- If usable electronic artwork is not supplied, art charges may apply.
- Screen Tints should have a 30% minimum to 70% maximum tint utilizing 85 line screen at 100% print size.
- Text cannot print as a screen. Solid text should not be printed over a screen of the same color. White text is not legible with a screened area behind it.
- Screen tints are not possible using metallic inks.
- Screen Tints are not guaranteed by the Factory - we suggest you order a process color product if screen tints are required.
- Art with screens must be supplied on computer disk or e-mail.
- We can resize artwork to fit the desired layout/shape if requested/authorized to do so. Art charges may apply.
- Gradient Screens, Halftones and Placed Images are not available.
- When overprinting one (1) color on top of another, appearance of the colors will change.
Process Color Printing Specifications:
- We REQUIRE electronic artwork to be supplied on disk or e-mail to meet Factory specifications.
- If usable electronic artwork is not supplied, art charges may apply.
- All colors, type and images submitted for process color orders must be in (CMYK) mode. If not, a production sample will be required. $37.50 (19917) or $45.00 (21600).
- We cannot guarantee exact PMS* color matches, but we will match as closely as possible. Exact color artwork proof or color printed sample is required to produce a process color order. If not provided, Factory will not be liable for matching to unknown color expectations.
- A production sample is required on all process color orders over $1,000 X. These will be provided uncut, free of charge and shipped via overnight service.
- A production sample $37.50 (19917) or $45.00 (21600) will be required on all process color orders when an exact color artwork proof or a previously printed sample is not provided with the order.
- Screen Tints and Halftones are available.
- Placed images/art will be digitally printed as-is.
Art Charges:
- See product page and the Additional Charges Schedule on page 103 to determine if specific art charges apply. If not noted, $75.00 C (19SQA) per hour art charge will apply.
- When Factory is directed to use artwork ”as is”, we WILL NOT be responsible for any ”clean up” or ”rework” and a signed waiver will be required. Factory reserves the right to accept or reject submitted artwork.
- Stock graphics for all products are on the applicable product page. Additional stock graphics are available at magna-tel.com by going to the artwork tab and selecting stock graphics.
- Please refer to pages 103-105 for General Information regarding art charges and availability of Proofs and Production Samples.
- There is no charge for typesetting 10 lines or less on products as noted; however, an art charge will apply to any product requiring additional typesetting.
- Artwork, type, tapes, disks, dies, sketches, prep-work and any other items supplied by us shall remain our exclusive property, unless otherwise agreed to in writing.
Electronic Artwork Requirements:
Accepted Media Storage: Macintosh formatted CD-ROM, Zip 100 and 250, and e-mail (file size permitting).
Sending your Artwork: art@magna-tel.net
- All files should be compressed using Stuffit or WinZip (to protect files from corruption).
- When e-mailing revised artwork, please mark it as REVISED.
- The subject line of e-mail MUST include your distributor company name and the purchase order number associated with the artwork.
- The body of e-mail MUST include the number of files attached, file name(s), file description(s), product number/description and number of imprint colors. The print method (spot color or process color) should also be indicated. Please include your company name and contact information at the end of your e-mail.
- The purchase order must include a copy of the e-mailed artwork and show color separations and layout. Factory will not be liable when conflicts occur during transmission that change the artwork. Please indicate artwork was sent via e-mail.
- An automatic reply will be sent upon receipt of your e-mail. This reply does NOT mean that your artwork is usable. If you do not receive an automatic reply, we did not receive your e-mailed artwork. Factory will notify you by return e-mail if there are any problems associated with your submitted artwork.
If any of the above artwork requirements are not possible, please submit camera-ready, black and white color separated artwork that is clean, sharp, clear and 100% to size. For detailed images, an enlarged 200% copy should be provided. Remember, the quality of the artwork you submit will determine the quality of the product we are able to produce for you.
Mailing Your artwork:
Please send the following information with your disk:
- Company name, purchase order number and contact information.
- Include a printed copy of the artwork and any special instructions.
- Color Separations and Composite Laser Proofs are required. This confirms what is included on the disk and ensures that all files print correctly.
- Include the directory/electronic file sheet showing the file(s) on the disk (all files used in creating your document MUST be included).
A COLOR COPY OF ART FOR REFERENCE IS REQUIRED! If not provided, additional charges and lead-time will apply. Always keep a copy of the file(s) on a disk. DO NOT send the Factory your only copy!
Web Submission of Your Artwork:
Send artwork files directly to the Factory (avoid e-mail size limits and other problems) using the Magna-Tel website magna-tel.com. Please contact Factory for set-up.
Art Appearance:
Factory is not responsible for detecting errors in customer supplied art/copy. Factory assumes no liability for how the art or imprint "appears" on a product unless a production sample has been requested and approved.
Art Compliance:
Factory assumes no liability for trademark and copyright infringements on customer supplied artwork. Material submitted is assumed to be in compliance with all applicable laws. Distributor agrees to hold harmless and defend the Factory against all costs and expenses as a result of any legal action including reasonable attorney fees.
Shipping Instructions:
We will supply one packing slip per order and can use customer supplied packing slip as provided at no charge.
Shipment Tracking:
Online tracking of your shipment is available beginning the day after order shipment occurs. Log onto
www.ups.com and click on the
Tracking tab. From there, click on the
Track by Reference Number selection. Enter your purchase order number, destination zip code and the destination country into the respective fields. Check the
Terms and Conditions box, then click on
TRACK to locate your shipment.
Split Destination Shipping Dates:
Shipments going to more than one location will be charged $12.75 (19907) per destination and/or ship date, change of address or via with less than 48 hours notice. Split billing is not available.
Shipping Information:
- If no shipping address is placed on the P.O., the distributor's shipping address will be used.
- Please specify your preferred shipment method on your purchase order; otherwise, Factory will ship UPS ground.
- Customer is responsible for all freight charges including all change charges and other fees. Factory will not be held responsible for freight estimates.
- Factory is not responsible for delayed or lost shipments, but will assist in tracking your shipment as a courtesy.
- Third Party Billings are $5.00 (19994). Any charges refused by or unable to bill to the account number will be invoiced to distributor.
- Requests to ship by U.S. Postal Service or to a P.O. Box will incur a $10.00 (21704) service charge, plus postage and insurance. We will not ship by U.S. Postal Service to Puerto Rico. Factory will not be responsible for lost or damaged products or for the tracking of products shipped by U.S. Postal Service. Any claims concerning lost, delayed or damaged merchandise must be made directly to the carrier.
- Please provide Factory with complete shipping instructions a minimum of 48 hours in advance of the scheduled ship date; otherwise, $12.75 (19907) will apply.
Step 1: When ordering fully magnetic products, refer to the Chart on the right to determine approximate weight per box. Note: The Factory may master carton (put 2 boxes in 1) to help reduce freight cost when possible. For instructional purposes only, please follow these steps or call for a quote.
Step 2: To determine transit time, refer to the
USA Map labeled Business Days in Transit From The Magna-Tel® Line.
Step 3: Go to www.ups.com, click on shipping, calculate time and cost.
IMPORTANT - You must calculate the shipment rate per carton, not by total weight of the order!
Step 4: Or simply call the Factory for an estimate on freight.
Factory will not be liable for missed event dates.
Approximate Weight Chart for Fully Magnetic Products Only (Not to be used for non-magnetic products.)
Flat Flexible
500 Quantity
20 mil. thickness |
Flat Flexible
250 Quantity
30 mil. thickness |
Flat Flexible
500 Quantity
35 mil. thickness |
| 2 sq. in. - 3 lbs. |
28 sq. in. - 28 lbs. |
2 sq. in. - 5 lbs. |
| 3 sq. in. - 4 lbs. |
32 sq. in. - 32 lbs. |
3 sq. in. - 7 lbs. |
| 4 sq. in. - 5 lbs. |
36 sq. in. - 36 lbs. |
4 sq. in. - 9 lbs. |
| 5 sq. in. - 6-1/2 lbs. |
40 sq. in. - 40 lbs. |
5 sq. in. - 11 lbs. |
| 6 sq. in. - 8 lbs. |
44 sq. in. - 44 lbs. |
6 sq. in. - 13 lbs. |
| 7 sq. in. - 9 lbs. |
48 sq. in. - 48 lbs. |
7 sq. in. - 15 lbs. |
| 8 sq. in. - 10 lbs. |
52 sq. in. - 52 lbs. |
8 sq. in. - 17 lbs. |
| 9 sq. in. - 12 lbs. |
56 sq. in. - 56 lbs. |
9 sq. in. - 20 lbs. |
| 10 sq. in. - 13 lbs. |
60 sq. in. - 60 lbs. |
10 sq. in. - 22 lbs. |
| .0026 lbs. per sq. inch |
.004 lbs. per sq. inch |
.0044 lbs. per sq. inch |
Note: Above shipping weights are estimates only.
Customer is responsible for final shipping charges. |